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MSC’s Keep It Simple promotion sends sales soaring by 164%

MSC Cruises' Keep It Simple promotion has been a huge hit, with the company reporting an impressive 164 per cent increase in sales year-on-year.

Now extended until the end of March, KIS sees MSC Cruises standardise prices for all of its summer 2012 Mediterranean cruises, irrespective of the ship or the itinerary.

Booking periods are divided into three seasons: low (April, May, October and November), medium (June and September) and high (July and August).

Prices for any 7/8 night 2012 summer Mediterranean cruise departing during low season start from £549pp including flights (£699 for 11 nights).

All Medium season prices start from £699pp including flights (£849 for 11 nights) and all high season prices start from just £849pp including flights (£999 for 11 nights). These prices translate into savings ranging from £410pp in low season to £840pp in high season.

Should passengers choose a cabin upgrade, again there will be just one price across all ships over the three booking periods.

Cruise only prices are available on the same basis, with prices reduced by £200pp.

Children under 18 will still cruise for FREE when sharing the cabin with two full paying adults, paying the usual port tax of £105 or £120 per child and any applicable flight supplements.