• Home
• News
• CLIA
• Cruise Ships
• New Ships
• Cruise Lines
• PSA

Hapag-Lloyd Cruises launches its first brochure dedicated to the UK

Hapag-Lloyd Cruises has launched its first English language brochure, featuring comprehensive information on the 516-passenger MS EUROPA 2, which joins the four-ship fleet in May 2013.

This contemporary, new brochure, with accompanying sterling price insert, features details of:

The route concept: 26 itineraries from May 2013 to April 2014 across 4 regions - Western Mediterranean, Eastern Mediterranean, Arabian Peninsula and Asia - and calling at 123 ports

The philosophy – a blend of casual elegance combined with state-of-the-art technology

An introduction to the crew (370 plus)

The EUROPA 2 facilities: eleven decks - with the largest space per passenger ratio in the cruise industry

EUROPA 2 joins the Hapag-Lloyd fleet in April 2013

Being built at the STX Europe shipyard in St Nazaire, France, and promising to set new luxury standards on the worldwide oceans, EUROPA 2 takes to the high seas for her inaugural 14-night voyage on 11 – 25 May, 2013, from Hamburg to Lisbon.

The 40,000-ton EUROPA 2 will be positioned as the modern, lifestyle-orientated sister ship of the world’s only 5-star-plus ship MS EUROPA and will cater to a sophisticated, international and cosmopolitan audience.

EUROPA 2 represents a casual and modern interpretation of luxury cruises

Says Julian Pfitzner, MS EUROPA 2 product management director: “With EUROPA 2 we have broken new ground – she represents a casual and modern interpretation of luxury cruises in terms of her design, facilities and entertainment programme.

“The voyage routes are shorter and thus more flexible – mostly 7 nights – and will appeal to professional working people and families, who have very demanding lives and are looking for individuality, choice and an elegant yet informal atmosphere on board.

“The EUROPA 2 will offer an international atmosphere on board – all our cruises being conducted in German and English. The lecturers also speak English and in addition, English-language excursions will be offered on 10 – 12 selected cruises each year. As a matter of course, anyone interested can also enquire about individual excursion arrangements for all the other cruises.

“We have consciously increased the focus on wellness and fitness; and also decided to forgo some of the cruise traditions such as the Captain’s Dinner; and the on-board announcements generally will be reduced to a minimum and be made in German and English at all times.”

Personalised service is a priority for Hapag-Lloyd Cruises, with 370 crew on EUROPA 2 looking after a maximum of 516 guests, including the options of offering butler and travel concierge services.

New standards will also be set with regards to environmental protection – the EUROPA 2 is the first cruise ship equipped with catalysts that reduce the emission of nitrogen oxides by almost 95 per cent.

A sample EUROPA 2 voyage in 2013, featuring shore excursions in English: based on double occupancy, costs from £3,030 per person in a Veranda/Ocean Suite, for a 7-night voyage Monte Carlo to Valletta, Malta, departing 8 June.

Cruise-only fares include: accommodation in the category booked; full board on the ship; mini-bar in the suite; a different entertainment programme each day; port fees; travel cancellation insurance; bankruptcy insurance; and share of ship fuel costs.